About us

How Techsellr came to be?

Techsellr was founded by Yassine Akhayad, a born and raised Ghent native with over seven years of on-the-field sales experience. With a passion for both sales and IT and a constant drive to keep learning, he decided to combine his expertise and share it with the sector he knows best: tech companies.

During his career at companies including Odoo and Cisco, Yassine noticed the same pattern repeatedly: tech companies are often brilliant at developing products, delivering projects, and providing technical support. Yet time and again, entrepreneurs asked him the same question: 'How do we bring this to the market commercially? How do we reach the right leads and customers?' That missing link was exactly why Yassine founded Techsellr.

His mission is clear: to translate the passion tech companies have for their products into commercial success. Yassine helps them make complex technical stories understandable and compelling for their prospects. Trust is always central: without trust, there is no collaboration.

What makes Yassine unique is that he is not a generic sales coach. He focuses exclusively on tech companies, bringing his own hands-on experience in tech sales to the table. With his energy, enthusiasm, and personal yet results-driven approach, he ensures that companies not only sell better but also grow stronger.

Outside of work, Yassine is a passionate football fan. Together with one of his best friends, he founded his own futsal team: Futsal Ledeberg. His drive and passion for teamwork are clearly reflected there as well.